Are store brands made ugly purposefully to demoralize poor people?

Are store brands made ugly purposefully to demoralize poor people? The store makes more money off their own products than the big brands so you’d think they would make them look nice, but instead they make them so ugly it can only be intentional.

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  1. 1 month ago
    Anonymous

    I disagree with most big chains. A lot of their name brand stuff actually looks quite pleasant.

    • 1 month ago
      Anonymous

      Examples?

      • 1 month ago
        Anonymous

        Whole foods and stop and shop.

        • 1 month ago
          Anonymous

          365 looks nice enough but it still clearly signals that it’s a store brand

          • 1 month ago
            Anonymous

            for years I thought it was a real brand

            I am that stupid

            go ahead and laugh

            • 1 month ago
              Anonymous

              That’s interesting. I never lived near a Whole Foods until I was an adult but I definitely picked up on 365 being some kind of store brand or budget health food even though it didn’t outright say Whole Foods on it at the time

          • 1 month ago
            Anonymous

            This thought process is self fulfilling. You feel that way because the store brand is designed that way, so when you see that design you think store brand.

      • 1 month ago
        Anonymous

        Publix

      • 1 month ago
        Anonymous

        HEB stuff always looks pleasant

        • 1 month ago
          Anonymous

          How does HEB do it? So much of their shit is better than the big brand. It’s insane

          • 1 month ago
            Anonymous

            Mr. Heb is actually a local hero

      • 1 month ago
        Anonymous

        They use store brand designers not name brand ones

        Trader Joe's probably has the best store brand designs. I guess everything they sell is store brand.

  2. 1 month ago
    Anonymous

    Paying a competent designer costs 10 million dollars and amortizing that cost would make their products the same price as the competition’s

    • 1 month ago
      Anonymous

      First off, no. Second, that literally is a design made by a professional designer. It looks bad on purpose

      • 1 month ago
        Anonymous

        They use store brand designers not name brand ones

        • 1 month ago
          Anonymous

          Lel

      • 1 month ago
        Anonymous

        This. The design is made to look ‘simple’ on purpose.

        People buy the store brand because they want to minimize cost while not sacrificing quality- so the simple branding helps communicate that to customers.

        >poor people
        I make 6 figures and still buy store brand. Why tf would I pay almost double just so the bag of cheese doodles I buy has a cheetah on it or not

  3. 1 month ago
    Anonymous

    graphic designers can be quite expensive

  4. 1 month ago
    Anonymous

    Have you ever heard the term KISS? Keep It Simple Stupid. Pic related. Stores don't need to waste extra money having their design teams make a fancy label for something that is just going to get opened, used and recycled anyway. Plus the simplicity makes it stand out on the shelf so when shoppers see it and then see the cheap price, they are inclined to buy it.

    • 1 month ago
      Anonymous

      It doesn’t have anything to do with the cost of designs, that is a negligible cost. But yes, looking as shitty as possible is eye catching so shoppers instantly know what the cheapest thing on the shelf is and will gravitate to the store brand if they are budget minded

      • 1 month ago
        Anonymous

        This. Some grocery chains have multiple tiers of store brand products and will use slick designs for the top tier store brand and use a shitty design for the bargain stuff.

    • 1 month ago
      Anonymous

      anon, op is talking about cheap brands, no name is a luxury brand most canadians can't afford

      • 1 month ago
        Anonymous

        Kek. If you're not stealing half your shopping cart from any Loblaws stores you're doing it wrong though.

    • 1 month ago
      Anonymous

      I love these lil homies so much.
      No name chips absolutely beat the shit out of lays and ruffles sloppa. One bag of plain salted ripple chips is great and cheap.

      But I think that No Name is unfortunately starting to cut corners since their onion rings snack have gotten shittier then they initially were while being more expensive.

      But for most purposes, no name 5L (gallon+ for Americans) of icecream is cheap enough (used to be 4-5$ but it’s now 7$) and enjoyable.

  5. 1 month ago
    Anonymous

    imagine being this mad over can labels

    lmao even

    • 1 month ago
      Anonymous

      No one's mad

    • 1 month ago
      Anonymous

      Go to bed, zoomer. We're just having a discussion about the aesthetics of store branding. Nobody is getting mad.

      • 1 month ago
        Anonymous

        I am really really mad.

    • 1 month ago
      Anonymous

      >autistic zoomer can’t read emotions
      More news at 11

  6. 1 month ago
    Anonymous

    So what’s the problem?

  7. 1 month ago
    Anonymous

    President’s Signature Best! Does anyone know what israeliteel is? I heard it is a store brand in Canada as well, for whatever reason.

    • 1 month ago
      Anonymous

      You may be thinking of President's Choice? It's a brand owned by the grocery oligarch Weston family that owns Loblaws. They have the yellow "no name" brand that is real low key and budget, but then President's Choice which is also store brand but meant to be of better quality. They also make a lot of other shit with that branding, from kitchen supplies, beer and credit cards.

      To be honest most of it is decent for store brand stuff, even the No Name brand is bretty gud.

  8. 1 month ago
    Anonymous

    Yeah, I don't know. You'd think the margins from both producing and selling their own gear would be way more than regularly stocked products. Doubt they've worked out some sort of deal to make their own stuff less appealing.

    They probably just suck. Suck at making stuff not look like shit. All grocery stores look kinda shitty, unless they're Wegmans.

    • 1 month ago
      Anonymous

      What’s really messed up is the same chain will look nicer in rich areas. Softer lighting, wood floor sections

      • 1 month ago
        Anonymous

        Popeyes look the same in all areas because you go there for fist fighting the cashiers regardless of area income.

  9. 1 month ago
    Anonymous

    I am not an expert on America, but OP pic seems to me like the entry level in store brand product, with friendly and nice enough design and branding.
    Peak demoralization is the "budget" in store brand , bottom shelf/practically the floor tier, with usually white packaging and name like "eco +" or " gut und gunstig".
    I can't post pics because this is an horror that is slowly fading away, modern instore brand aren't remotely as bad as they were years ago, oldgays can check

    • 1 month ago
      Anonymous

      Sup Krautgay? I'm not German but I did live there a lot. I'll always remember the ja! brand that I think REWE carried. Such an uncreative name.

      • 1 month ago
        Anonymous

        the sequel

  10. 1 month ago
    Anonymous

    Trader Joe’s branded stuff looks more appealing than brand names I feel.

  11. 1 month ago
    Anonymous

    The simple packaging was taken to the extreme during the 70s-80s. It was called the generic food craze. So long ago even the photos are in B&W ("B&W" means "black and white," meaning, without color, before millennials and zoomers). They even spelled ketchup "catsup." It failed. Face it, shoppers want to be impressed.

  12. 1 month ago
    Anonymous

    buying ugly simple looking products is a iq test
    if the package looks nice it will cost more because of the design costs
    the quality is almost always the same no mather the package

    • 1 month ago
      Anonymous

      >design costs
      This is true when it’s something like a bespoke bottle.

  13. 1 month ago
    Anonymous

    Pickee and Packed Same Day? Are fatmericans so dumb?

    • 1 month ago
      Anonymous

      Learn English.

  14. 1 month ago
    Anonymous

    >oh no the label is ugly!!! I'm now demoralized!!!
    Why are mentally ill people like this?

  15. 1 month ago
    Anonymous

    store brand is trying to get you to buy the name brand because they make more money off the markup. were you born yesterday?

    • 1 month ago
      Anonymous

      Reality is the opposite. Stores would like you to buy their store brand products because there's a higher margin on them. They still have to carry the major brand products because shoppers would mostly go elsewhere if they didn't have Kellogg's, Kraft, and Nabisco. Only a few discounters like Aldi and Trader Joe's can get away with having mostly store brands but every store wishes they could.
      This being Culinaly, you're going to reply without taking ten seconds to learn about the industry you're commenting on, insisting your head canon about stores wanting you to not buy store brands is reality. Go ahead, you should be used to embarrassing yourself by now and we can always use a good laugh at another arrogant zoom zoom who thinks history started the day they were born and that reality is whatever random unorganized thoughts are bouncing around their heads.

      • 1 month ago
        Anonymous

        Yikes Grandpa

    • 1 month ago
      Anonymous

      They should keep increasing the price of name brands so people don't even bother buying them.

  16. 1 month ago
    Anonymous

    I don't pay attention the label or I only buy them to use it the same day.

  17. 1 month ago
    Anonymous

    it used to be much worse

    • 1 month ago
      Anonymous

      The now redundant Home Brand from Australia was pretty amazingly generic.

  18. 1 month ago
    Anonymous

    It's called functionalism you stupid mongoloids. Utilitarian graphic design. Are you all 12 years old something?

  19. 1 month ago
    Anonymous

    Much of the storebrand stuff is just as good or sometimes even better than brand name stuff.
    Its just like buying an andriod phone, the only thing you are sacrificing is your dignity and social status

  20. 1 month ago
    Anonymous

    I've never thought about that until now, honestly you're probably right. But a lot of logos are being over simplified now as well, perhaps to make it easier for all of the sub human non whites flooding into America to understand.

  21. 1 month ago
    Anonymous

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