Except for the originals and the 1950-62 one they're all ugly and retarded. I can't wait until AI replaces these fucking dumbass graphics designers and they can't shill their stupid fucking logo changes anymore
The box packaging is where the new branding really shines, Pepsi and Prime both really stand out from everything else on the shelf. The old packaging looks embarrassingly empty when you put them side by side
The 70's renaissance in graphic design must have been related to all the pot smokers turning around and getting real jobs
agreed, even though I would've been too young to remember it so I don't even think it's for nostalgic reasons. It's just objectively the best one, the font flows better with the curved logo instead of the contrasting block letters, along with the usage of lighter blue on the right field.
it's excellent
glad they went back to the classic disc with even proportions and "PEPSI" in all caps rather than "pepsi" which implied a sense of blasé
and underwhelm
the last logo was an example of terrible design and terrible marketing
I think it's an unconcious cultural realisation that at some point in the last 40 years we fucked up hard, and rather than trying to fix it it's easier to just say 'fuck it, start over' and wind the clock backwards.
I'm not gonna complain, I love 70's graphic design. Beats the fuck out of modern minimalist bullshit and bauhaus crap. Give me striking but earthy colours, give me patterns, give me big serif fonts! Give the world some semblance of soul and personality and individuality rather than all this fucking minimalist garbage we've had for most of the last decade.
i think they should stop wasting money on logos and ads and just buy 25 years worth of cans, lables, and surgars now so they can keep prices low and people wont stop drinking and they wont go out of business
I love it. They've created an optical illusion that makes the font look really unique and I like looking at it. Good think I drink soda. Return to Tradition.
I love it. They've created an optical illusion that makes the font look really unique and I like looking at it. Good think I drink soda. Return to Tradition.
I don't.
I do not consume goysyrup.
bepis
I don’t drink it but I’m glad they want back to their roots.
I don't really like any of these. Never really thought of how shitty the pepsi logo is and always was til now.
1940-1950 has soul
Except for the originals and the 1950-62 one they're all ugly and retarded. I can't wait until AI replaces these fucking dumbass graphics designers and they can't shill their stupid fucking logo changes anymore
Going from the 40s logo backward is like watching someone develop a degenerative nerve disease.
Anything after 99 tastes like shit.
>they went back to the 1974-1999 classic logo
Holy soul.
RETVRN
>I don’t drink it but I’m glad they want back to their roots.
good, better than pic rel
For me it is 1898-1905, digging the schizo vibes
Where is the caffeine free one? caffeine free Chads we AIN'T sleepin' good tonight!
87-91 for me, I was just a lil guy and had never seen a bussy yet, better times.
The box packaging is where the new branding really shines, Pepsi and Prime both really stand out from everything else on the shelf. The old packaging looks embarrassingly empty when you put them side by side
What is it about the 1970s that logos started looking good?
It feels like no one had a clue what they were doing prior.
That's when they started hiring actual designers without them running the show yet.
Peak graphic design was in the 70s
91-97 is fuckin sweet
Still waiting on the Pepsi perfect we were promised
for me it's 87 - 91
The 70's renaissance in graphic design must have been related to all the pot smokers turning around and getting real jobs
agreed, even though I would've been too young to remember it so I don't even think it's for nostalgic reasons. It's just objectively the best one, the font flows better with the curved logo instead of the contrasting block letters, along with the usage of lighter blue on the right field.
you have good sense
you should go into design
2008-2024 is the worst
For me it's Pepsi Colk
1987-1991 and 1991-1997 are the best.
Nothing like going to a vending machine and it's one of those logo
It's good.
oh boy another round app icon
it's excellent
glad they went back to the classic disc with even proportions and "PEPSI" in all caps rather than "pepsi" which implied a sense of blasé
and underwhelm
the last logo was an example of terrible design and terrible marketing
stupid font.
that looks cool. its a good evolution and imo better than the last iteration.
Looks good. But I don't drink soda.
Looks like AI designed it
Now that I've seen it I can't even envision what the old one looked like.
You now remember that ridiculous 27-page design document they made for the 2008 pepsi logo
was it legitimate schizophrenia?
One of the greatest scams ever pulled. And Pepsi fell for it.
Everything's connected.
i can see the attempt at being vintage but it just comes off as incredibly generic
Pic is best Pepsi logo
that red has some bizarre striations running through it.
that's just the compression in the thumbnail, the full image doesn't look like that
I don't even remember the last time I drank a pepsi.
>Drinking goyslurp
Huh? That’s been there logo for the last 20 years
would be better if it said bepsi instead
The skeuomorphic one from the 2000s was the best
it was japanese influenced
the previous and current logos are more euro/americana
Why is every brand using their old logos like that ? Not that I'm complaining, shits comfy
I think it's an unconcious cultural realisation that at some point in the last 40 years we fucked up hard, and rather than trying to fix it it's easier to just say 'fuck it, start over' and wind the clock backwards.
I'm not gonna complain, I love 70's graphic design. Beats the fuck out of modern minimalist bullshit and bauhaus crap. Give me striking but earthy colours, give me patterns, give me big serif fonts! Give the world some semblance of soul and personality and individuality rather than all this fucking minimalist garbage we've had for most of the last decade.
i think they should stop wasting money on logos and ads and just buy 25 years worth of cans, lables, and surgars now so they can keep prices low and people wont stop drinking and they wont go out of business
I hate it. They've created an optical illusion that makes the font look really wonky and I don't like looking at it. Good think I don't drink soda.
These are good thinks
I love it. They've created an optical illusion that makes the font look really unique and I like looking at it. Good think I drink soda. Return to Tradition.
The lowercase lettering/minimalist logo era has finally come to an end. I'm seeing a few other brands straying away from that ugly bullshit, too.
SOULA
it looks a bit *smacks lips* korean
The new type face is too bold. It's annoying to look at. I'm sure it'll stick out on the store shelves but yeah I don't like it.
oh no does babby have "sensory issues"? fuck off
seeing as youre the one replying to my opinion on a soda i dont drink i would say
>does babby have "sensory issues"
no u
It's fine.
wow its really good wow